The New iPad...and a writer's life...

Last Friday, being a dutiful Mac cultist, I drank my iCool aid and headed down to my local Mac store to buy the latest version of the iPad, creatively titled The new iPad. I already owned a first generation iPad (which I blogged about here) and had found it absolutely essential to my life as a writer. I waited for the 3rd generation because I was looking forward to the rumoured retina screen (a fancy way of saying a very high-def screen) and the camera (which was lacking from the 1st generation iPad). I bought the 32GB white wi-fi, because I thought that would be enough storage space for me and I don't need a G4 connection. Wireless is most everywhere (and I do have portable Mifi wireless when needed).

The Screen

Let's start with the screen. It's amazing. There, we're done with the screen. Okay, I'll leave it to others to explain exactly how many pixels it takes to make your eyeballs vibrate with explosive colour. But side by side it's very clear how much more "high def" this screen is. The icons for the apps have no pixelation. Does that make them easier to tap on? Nah, but it somehow makes them see more real. Netflix looks clearer. Movies sparkle. Youtube is ... well, still full of freaky videos. But they're even clearer and grosser now.

Reading Apps:

I'm an ebook-a-holic (along with a paper-book-aholic and an audiobook-a-holic). My apps on my iPad for reading (and buying books) are as follows: Kindle app, Kobo app, iBooks, Nook, Nook for kids, Play Books, Stanza. These apps are pretty simple so I didn't notice a big difference in the speed in which they open. There is a difference in the fonts and how clear they are now to read. And I am especially impressed at how much more colourful the picture books that I have on my iPad look. Nothing replaces a "real" picture book, but the images on the iPad do leap off the page (Especially in Splat the Cat). I do have a few kids books apps that were designed for the iPod and I never noticed a big difference in clarity when they were on my old iPad, but now that I have The new Ipad, the blurred edges of the images becomes very obvious. So reading is even more of a pleasure on The new Ipad as long as what you're reading has been optimized for the iPad (though if I'm reading an ebook I often choose my Kindle because it's smaller and I'm not tempted to zoom around the internet). The new iPad is heavy enough that I usually have to prop it against my legs when I read.

Facetime and Skype

This machine is brilliant for using both these communication programs. The speaker on the back is able to put out more volume than the 1st generation iPad so it's easy to hear whoever you're Facetiming with and the mic seems to pick up fine. One could easily use this to Skype with a classroom just sitting in your reading chair or out in your back yard (assuming there wasn't much background noise). And, last night, my wife's bookclub was discussing Meg Wolitzer's latest novel and she was kind enough to do a Skype visit with the book club. It worked perfectly and in the hour and a half talk it burned 18% of the battery power. I set up a battery-powered speaker so that she could be heard clearly. I was tempted to set her up on a chair and put a coat around her, but decided that would be silly.

Social Networking/Web browsing

There isn't much difference between the iPads. I still use Hootsuite for most of my social "outreach": twitter and Facebook, that is. Things are faster, of course. The biggest difference is that Google+ is more accessible on this machine. Again surfing around the net does appear to be a smoother experience. I don't know if it's the extra speed of the machine or that there are more and more websites optimized for the iPad now.

Keynote

I still use Keynote for my school presentation. This is by far the best aspect of the iPad for me. I can carry all of my presentations with me, and all I need extra is the VGA connector. No power cords, at all.  I connect my iPad to the projector and plug in the sound and the iPad does the rest. I'm very impressed at how it runs everything I can throw at it: book trailers, mp3s, and SFX all embedded in my slides. I use my iPod Touch to run the presentation from the front of the classroom. And I can do a whole day of school visits without having to charge up. I don't miss the days when I had to lug my laptop and my projector and, sometimes, even my screen. There isn't a big change in how Keynote runs on the new iPad. Which is good, because it was running fine before.

Pages

If I'm doing any writing on my iPad (and I do a little, usually with my wireless keyboard) I use Pages (which is my main word processor on my iMac, although I do all my first drafts in Scrivener). It's perfectly functional on the iPad, though obviously the screen is smaller. Apple's iCloud is effective, automatically updating documents between different iPods and iPads, but if I make a change on my computer it doesn't appear on my iPad. I have to upload it to icloud.com (simple drag and drop) and the new file appears on my iPad. I do hope someday there is full synchronization between all mac devices, of course. But this is workable.

PDF's

I teach an online class through the New York Times Knowledge Network. One of the things I was curious about was whether or not I'd be able to mark papers while I was on the road with my iPad. It turns out I can. I download the document, convert it to a PDF using Pages, then use an app called iAnnotate PDF to do all my fancy mark ups. It has  handy highlighting and note-making features. Plus you can circle words in red just using your finger. Such fun! Then I can email it to my student and hope they don't weep when they see all the marks.

So that's my first impressions of The new iPad, so far...

Art

The Power of Twitter (91,000 people may be looking)

Last month I uploaded a post about "A Year of Selling Ebooks" (read it here, it'll change your life!). It was my 3rd most popular post. As per my usual modus operandi, I posted on Facebook, Twitter, and Google+.  Here is the tweet that I came up with for twitter:

"Well, I've been selling ebooks for a year. Here are my stupendous results! ow.ly/95zkC #kindle #amwriting #kobo RT plz"

I tweeted variations on this message over three days adding in different hashtags so that it would be visible to various groups. I also used an "owly" link so I could track how many people clicked on that specific link and what countries they were from. I do keep track of stats just so I can get a general impression of what sort of impact my posts are having. It's impossible to know how many people saw this tweet but I did keep track of how many people retweeted it. It was retweeted 46 times by other twitter people (you have my eternal gratitude). And it reached:

91,000 people!

Well, that's how many people were following the various people who were kind enough to retweet my tweets. As we all know only a small percentage of them would see the tweet and an even smaller percentage would click on the link. The results that I could measure were that I had around 3000 hits on my Blogspot blog. I also sold 20 or so books on Amazon in the space of those few days (it was only selling 5 or so in the same time period before I did my blitz). And I gained about a hundred twitter followers.

Was it worthwhile? Absolutely. It got my name out there a bit further. It's proof to me that what people are looking for is information, not so much "sales" (my tweets with a more direct "buy my book" message get very few hits). And having new followers is always invaluable.

Art

P.S. I bet you're dying to know what my 2nd most popular post was. Well it was: How to Write Novels and Lose Weight.

P.P.S And my most famous post is... Treadmill Desk: How to Make Millions and Write More Weird what you become popular for, eh?

A Glorious Year of Ebooking

Welcome Curious Readers, I am posting here about a whole year of selling self-published ebooks. Many wonders will be revealed to you. Many non-wonders, too. There may even be inadvertent rhymes (at no extra charge).

To recap. Exactly a year ago I began putting my out of print backlist up for sale on various ebook vendors (Smashwords, Kindle, iBooks, B&N, Kobo...). I've been religiously (or obnoxiously) blogging about it ever since. Here are the books I have available.

Yes, Dear Readers. You are correct. Those links are clickable (though depending on what country you're in, you may not be able to buy the books). Each one of my ebooks that you purchase saves the life of a butterfly in Guatemala. Oh, and the money helps me to buy porridge for Oliver Twist. He's looking skinny! Now that my clumsy and somewhat cheesy sales pitch is done let's continue examining the glorious year of ebooking.

Last month, January, was my best ebook sales month yet with 1785 copies of my ebooks sold. Most of the sales were generated by DUST which was selling for the modest sum of $1.49 and twice was in the top 25 for horror on Kindle. The jump in the charts was the result of making the book free then switching it back to paid a few days later (I posted about that process here). I also added another book Northern Frights Omnibus. This book collects all three Northern Frights novels into one volume (which only took a few minutes to do, one of the nice things about ebooks).

That's a quick look at last month. Now here are the overall numbers month by month for this stupendous adventure:

From this chart you can see that sales go up and down and up and down but seem to be trending upwards right now (more on that later). DUST sells by far the most copies because it crosses over from middle grade to YA to Adult (somehow) and has twenty 5 star reviews on Amazon, which helps prospective buyers decide to click that little button (I love that button). But every other book counts and is a sale I wouldn't have made before. You may also notice that The Hunchback Assignments series is only available in the UK (Random House sells it in the US and I'm only tracking my self-pubbed books here). It is selling as much as the Northern Frights series even though the Fright books are available worldwide. Again this book crosses over from YA into adult (a little). The majority of the books sold above have been at either .99 cents or $1.49. The remainder at 2.99 or up (so I can get that 70% royalty). The total books sold in twelve months is...drum roll... 6353.

What you want to see a graph? I am graphically at your service.

Aren't graphs amazingly exciting? The blue colour on the graph is DUST, the other colours belong to the remaining books. Ah if only they all could sell as much as greedy guts DUST. What's that? You want to know how much income I made? Well the questions you ask make me blush, I tell you. Blush! But here it is. For the 6353 copies sold I have earned $4907.02. That's right I'm a thousandaire! That breaks down to about .77 per book (considering my royalty on a paperback is about .70 cents, that's not too bad). And way back when I first blogged about this little experiment (see here)  I said I'd be happy with $1000.00. Obviously, I'm nearly five times as happy (plus so far my costs have been $500.00 for the covers and $200 for advertising--the covers will total about $1500 over time because I am good friends with the artists and they agreed to be paid in installments). The artists, by the way, are Derek Mah and Christopher Steininger. Go check out their sites. It will do your eyes good.

This month will not see as many sales as last month. February is usually slow and there was a big bump in January because of all those new Kindles being sold. Also, I have been switching my books from free to paid and that only works so many times before you stop rising up the charts...so that "engine" won't be on my side. I've also raised my prices because I wanted to have lower prices for the first year as an introduction and price the books higher now that my "name" is out there. But the highest is $3.49, which really isn't much for a high quality book--or even one of my books. Plus, I only have to sell about 4oo copies of DUST at 2.99 (2.05 royalty for me) to make the same amount of money for as I received for the 1638 I sold last month at $1.29 (50 cents royalty to me). There must be 400 readers out there who like to be scared!

I won't be posting monthly anymore. In fact I'm going to be doing my best not to even watch my sales until the end of each month. This is my best time to write and that's what I want to concentrate on. But if anything of interest pops up, I'll be sure to blog about it. Thanks for lending me your eyes (and your brains). I do appreciate it.

Art

P.S. if this blog has been helpful to you, please tweet about it or mention it on any of the other various social media out there. And remember, if you buy a book you will save a butterfly (of course some clod will just travel back in time and step on it thus altering the universe and the timeline forever, but we can't control that).

Digging for Literary Coal

Every once in awhile I have a semi-deep thought. I often compare writing to digging ditches. The idea, to me, is that the artistry doesn't come into the process until much later. I think digging for coal is an even better comparison. We have to grunt and crawl our way into the subconscious layers and the semi-conscious ones banging away with our picks at the rock until the coal comes loose then haul it all back to the surface. It isn't until the rewriting and the compressing of language that we finally come out with a diamond.

Or do we come out with a greenhouse gas producing fuel? Hmmm... better rethink that comparison.



Art

Navel-Gazing Ebook Update: December Sales

Hello and welcome to my ebook navel gazing! What frabjous joy it brings! What slithy toves it creates! Okay, before you all pull out your vorpal blades I'll stop quoting Jabberwocky. In a snicker-snack that is! December was officially my 2nd best ebook sales month since I started last February. Yes, that's 11 months of self-publishing. Funny how the time passes when you're navel gazing. We're almost at the 1 year celebration where I'll spend all my massive royalties on a party in the South Pacific. Or a party in a corner of my garage. Depending on funds, of course.

Herewith is the graph you've all been waiting for:

No new and amazing conclusions this month. Dust did take off and was in the top 100 for horror on Kindle US for a short time. That accounted for most of the sales (Dust is the blue colour on the graph). The Hunchback Assignments continued to sell moderately well in the UK. Total sales across all platforms was 833 copies (Dust sold 570 copies, so that gives you an idea of why there's so much blue in the above column). And total sales since February is 4554 copies (divided between the 9 books I have for sale). Kindle is still about 90% of my sales.

All in all I'm pleased with the response to the ebooks. And every little bit of money I make is going against my mortgage. If someone would just buy about 50,000 books it would all be paid off.

Happy mortgaging!

Art

Attack of the Treadmill Desk III

Well, it's a new year! We've all likely made resolutions. Some of us (okay, me) have already broken a few of those resolutions (but who could stick to a "not eating a Turtle before 9AM" resolution? It's the evil toffee chocolate goodness that gets me).

But I've stuck to my treadmill desk addiction. Since January of 2009 I've been using a treadmill desk as my main means of work and exercise (I blogged about it here and here). I still average four hours a day at 1.6 kph (or 1mph--that's 6.4 kilometres a day or 3.97 miles). The remainder of my writing time I stand at my treadmill desk. I only sit to put my shoes on. In fact my un-treadmill desk is becoming lonely.

Since that first small step on the treadmill desk two years ago I've geekishly kept track of far too many numbers: 1. Walked 108,174 minutes. 2. Traveled 3342.3 kilometres (2076.8 miles). 3. Burned 207,333 calories (equivalent of 2591.7 Turtles). 4. Written 190,000 words.

Benefits: 1) More awake while working and able to work for a longer period of time without fatigue. 2) Able to eat more turtles. 3) Consistent exercise combats depression. 4) Able to eat more turtles. 5) Now able to entertain guests with amazing treadmill desk stories. 6) Generally in better shape.

I've decided to issue a call to action for all you treadheads and treadhead cadets out there. It's right here in this amazing and inspirational video (including some subliminal advertising):

 

Rise up. Press your start buttons. Live long and prosper...

Art